516 Museum Packaging Campaign

The Client: 516 Arts; Albuquerque, New Mexico

The Challenge: In need of a fresh new packaging design and ad campaign.

The Insights: The 516 Arts mission is to “forge connections between art and audiences, …[their] values are inquiry, diversity, collaboration and accessibility. 516 ARTS offers programs that inspire curiosity, dialogue, risk-taking and creative experimentation, showcasing a mix of established, emerging, local, national and international artists from a variety of cultural backgrounds.”

The Solution: Packaging campaign and billboard design based off of the current logo and mission statement. The design uses varying lines and images to illustrate the connections of collaboration and diversity 516 Arts wishes to achieve.